Commercial/Industrial Construction Company
Our client is a premier construction and general contracting company, established in 2015.
They specialize in commercial, industrial, and multi-family projects, delivering high-quality craftsmanship and innovative building solutions.
Objective
Our goal was to elevate our client’s online presence and position them as a leading construction and general contracting company.
By implementing a multi-channel digital strategy, we aimed to increase visibility, generate high-quality leads, and establish credibility in the commercial, industrial, and multi-family construction sectors.
Approach
SEO & Website Management: We optimized the client’s website for search engines, ensuring high-ranking visibility for relevant industry keywords. Additionally, we managed and updated the site by refreshing videos, images, and on-page content to maintain a polished and engaging user experience.
Google PPC Ads: We ran targeted Google Ads campaigns to attract property managers, real estate developers, and other key decision-makers actively searching for construction services.
Social Media Content Marketing: We executed a strategic content plan across YouTube, Instagram, Facebook, LinkedIn, and Twitter, reinforcing brand authority and engaging potential clients.
LinkedIn & Cold Email Outreach: To expand the client’s professional network, we conducted LinkedIn outreach and cold email campaigns, connecting them with property managers, real estate agencies, and developers.
Results
Through our efforts, the client experienced increased website traffic, improved search rankings, stronger social media engagement, a higher volume of qualified leads from PPC campaigns, and an expanded professional network through LinkedIn and email outreach.